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Free Comic Book Day's 2012 Promotional Button will receive a pleasant upgrade this year as Andy Runton, creator of the graphic novel Owly, has designed an awesome Owly-themed FCBD button.

The Owly children's series is published by FCBD Silver Sponsor Top Shelf Productions and won the Eisner Award for "The Best Publication For A Younger Audience" in 2006. Owly is part of Top Shelf's FCBD title, Kids Club, which features six all-ages tales.

FCBD Spokesperson, Leslie Bowser said, "It was great working with Andy Runton and Top Shelf to create a really cool button for this year's event!  Kids will love these- Owly is a fan favorite and since the design is not date specific retailers can hand out these beauties all yearl long!